CASE STUDIES

Vodafone 360 App Store:

Return2Sender recently developed mobile applications for the launch of the Vodafone 360 app store. The apps developed include - The Health Coach, Blossom Hill wine guide & "Icons of the world" mobile-quiz.
Vodafone 360, is a new integrated services which revolves around social networks, apps and other internet services. The idea behind Vodafone 360 is to make the internet more accessible and interactive on mobile

Hibernian Aviva Health:

The objective of this campaign was to drive acquisition by generating awareness of Hibernian Aviva Health's news and innovative health plans.
this was achived via mobile advertising. The campaign ran for 2.5 weeks across O2, RTE and entertainment Ireland mobile portals and achived CTR's of up to 2.5% and was viwed by over 10,000 unique users. Consumer clicked through into a fully branched mobile site which was designed to give full product and compettition information.

Crunchie's Getaway Friday:

The main aim of the campaign, which was run in association with Ogilvy, was togenerate awareness of Crunchie's "Getaway Friday" instone promotion, which tied in with the revival of their icon 1990's "Friday Feeling" slogan.
Crunchie created a fully branched WAP site so they could spread that 'Fridat Feeling' by encouraging consumer to click to win a supply of Crunchies which would be delivered to their home or office on Friday afternoon. Also on the WAP site, consumers could download Crunchie branded wallpapers or the 'I'm so excited' ringtone to their phone.

iPhone Apps for Saint Patrick's Day:

To celebrate Saint Patrick's Day we sent our clients a Saint Patrick's Day greeting card for their iPhones.

iPhone Apps for Valentines Day:

To celebrate Saint Patrick's Day we sent our clients a Saint Patrick's Day greeting card for their iPhones.

FOR A BIT OF TOM JONES CLICK HERE

FOR A BIT OF ELTON JOHN CLICK HERE

Momento Mobile Greeting Cards:

Return2sender has developed a novel and unique of way of sending personal messages to your friends and Family! With our Momento MMS greeting card services you can send fun personalised cards for all occasions on your mobile.
Check out how we help Julie celebrate her new job here!
See the congratulations MMS we sent Nora here!

CHECK OUT HOW WE HELPED JULIE CELEBRATE HER NEW JOB HERE

SEE THE CONGRATULATIONS MMS WE SENT NORA HERE

Skinny Cow:

To Drive awareness of the new Skinny Cow Hot Chocolate product range and increase sample testing by offering free samples to consumers.
The launch was celebrated by sending two lucky Skinny Cows drinkers on luxurious trip to New York, plus a year's supply of Skinny Cow Hot Chocolate!!

Cadbury Eyebrows:

To drive affinity for the Cadbury brand by bringing their Cadbury 'Eyebrows' to life on mobile.
Consumers text in to receive a link to the branded 'Eyebrow' WAP site, where they could download the quirky TV ad and ringtone

Carlsberg Curious Drop Mat Promotion:

To engage consumers via a unique interactive medium during their "down time" in the pub.
Curious consumers were prompted by the interactive drip mat to text to 'Carlsberg' to 50422. On texting in they received a MMS picture riddle to solve by themselves or with friends down the pub.

Cadbury Gorilla Prize and a Half Promo:

In support of the "Glass and a Half full" Cadbury campaign, consumers text to win a prize and a half, every day and a half. Prizes included a round the world trip.

The campaign saw over 8000 entries with a 63% repeat entry rate. With one consumer entering over 400 times!

Peter Mark:

Banner ad's were placed on the Vodafone portal to promote Peter Mark's "Win a GHD" campaign. To take part in the draw consumers had to enter their details on the WAP Site.

The campaign saw 55% opt in for future communications and overall response rate of 2-5%

Snickers Get Some Nuts:

To drive affinity between the Snickers Brand and Mr. T, by bringing the TV campaign to life on mobile. Banners ads were placed on Vodafone LIVE! and 3 Ireland's portal 'Planet3'. Consumers were encouraged to click through onto a branded WAP site where they could download ringtones, wallpapers or download the ad

The campaign saw a massive 27,000 downloads in 2 weeks!! With a click through Rate of 2-9%.

Coke iTunes:

To cement Coke's association with music by promoting its iTunes offer.

Consumers were asked to text in their on-pack Unique code to the dedicated shortcode 51725 (ROI) or 64777 (NI). Draws were completed at the end of every minute with an iTune being won and also every hour an 80GB iPod was given away with winners notified by text.

Budweiser BudRising Maximo Park:

To drive affinity for the Budweiser brand through its association with the Bud Rising festival.

As part of the festival promotion a special free Maximo Park gig was held at the Temple Bar Music Centre in Dublin. All who register on the official budrising website received a free ticket for the event to their mobile.

Diet Coke Do Your Style Thing:

To create interest and drive awareness of Diet Coke's Style guide.

Entrants were asked to text the word STYLE together with the unique code from their bottle of Diet Coke to a standard rate shortcode to win. Every day some lucky soul won a designer handbag of their choosing.