On pack promotions are a tried and tested way of driving purchase and providing standout for brands at the point of purchase
We run all types ( SMS, Web, QR, AR) and take care of everything from concepts to campaign build, back end, reporting, prize draws, URN creation, legal, pack sign off.
We create ‘responsive’ web entry mechanics that run in-store, OOH, on pack, online, on trade at home. Campaigns can also link to SMS, QR codes, NFC tags, WhatsApp and of course, social comms and linkinbio. All of our web entry mechanics are stored on our IT security, GDPR- compliant, platform to make it cost effective, quick and easy to set-up.
Small but mighty and 100% ‘shopper centric’, cost effective and easy to set up SMS works on every type of phone. Because SMS is discreet it's great at getting (mostly self conscious people) to interact with your POS, OOH media, posters, radio and even TV. Also, by texting in a keyword people can get a link sent back by return which saves with the hassle of scanning QR codes and typing in URLs.
Augmented reality promotional mechanics can surprise and delight your customers with engaging, eye catching 3D experiences, games, prize promotions, treasure hunts and other fun immersive mechanics. AR Mechanics also work on the web with no app required.
Branded games are a great way to get people to spend time with your brand. We create all types of games from hyper casual games to games that are linked to purchase. All of the games we develop work on the web with no app required.
Gamification Marketing refers to the application of game psychology and other skill-based formats in a promotion or marketing campaign. We create all types of campaigns including collector/loyalty mechanics, quizzes, leaderboards, points, badges, level-ups, treasure hunts, mini-games, match prediction games, bracket games, voting mechanics, spin the wheel and scratch cards.
There is simply no better way, to engage and retain your customers, than with a nicely designed app. We develop all types of apps for all types of sectors and budgets. We also develop apps for promotions, events, loyalty and sampling campaigns.
Advances in computer vision and augmented reality means that you can now run promotions and activations where brand owners can build incentivised ( or not as the case may be!) promotional experiences to encourage consumers to scan logos, printed images, receipts and other IRL/3D objects.
Advances in 'computer vision' technology mean that we can run promotions that use the receipt picture as proof of purchase. We provide clients with the web forms and a gallery log in to view, track and validate all receipts for picking winners and awarding prizes.
