Apps continue to dominate people’s media usage online.
The reason for this is, that, despite the ubiquity of the web, the overall experience of using an app is much better than the web.
Some services that require lots of ‘native’ features like mapping, payments or image recognition- these could in theory be delivered via the web but the experience wouldn’t be as good as an app experience.
Shopping apps are a good example of this. The website is good but not half as good as the app experience, so people use the app to shop.
Apps inspire loyalty and with an app you can also personalise the experience you deliver for your customer.
The app you develop must deliver on your overall business and brand objectives.
Once you align the app with your funnel and KPI’s. then you’ll find lots of ways to engage your audience along their (usually, non-linear) path to purchase or engagement roadmap.
With over 11 years of developing apps we’ll ensure that the app we develop for your business, looks great and works technically, but most importantly that it works for your business strategy.
We’v experience across most business sectors, from FMCG to Pharma, Retail, Telco, Leisure and Professional Services.
We will help you launch your app via ASO, SEO, paid, owned, earned, PR, on-boarding etc.and support your app post launch.