If you are thinking of running an SMS competition there’s a couple of things to consider!
Apart from the overall activity goal, you need to decide when and where you will be running the activity – is it UK or Ireland or both or Australia or USA and for how long?
Secondly, you need to decide the number of retailers running the promotion – the more retailers you have on board the more keywords you will need to segment prizes. You’ll need to check with us what keywords are available – popular keywords like MUSIC or PRIZE get snapped up quickly!
In addition to the above you might also consider:
1) The mechanic – is it instant win, magic moments, link to purchase, daily/hourly draws
2) How to notify winners and when
3) Print deadlines and mandatories to display, where to display long T&Cs (online)
4) GDPR, legal, data capture and opt-ins
Lastly never go to print with a keyword without checking with us first!