Web Entry Mechanics

 The web has really caught up with apps in recent times and it’s now possible to develop a slick, almost app like experience.

You can even do ‘scan win’ augmented reality activations on the web where shoppers/consumers can scan pack logos and enter simple web forms for a chance to win.

We run a few different web entry different types of web entry mechanics.

As before the type of web entry mechanic will be determined by your goals, budget, target audience, and where you want to engage with your target shopper/consumer.  For example if you want shoppers to scan packaging then connecting with them at home via social might be a better option.

In-store POS driven mechanics need to be very simple and easy to  enter.

All data we receive, plus reporting and statistics and databases is housed within our secure, GDPR compliant MPOP platform. Any ‘opted in’ data capture and prize/winner notifying is  managed here also.

 

 

The options for web entry mechanics
Simple web entry ( click on age gate, enter test of skill or unique code, enter name and address, view terms and conditions)
Web entry and image detection ( as above but with added receipt validation for ‘link to purchase’ promotions)
SMS and web entry ( as above but text in via POS / Media to receive a web link to enter)
QR code or logo or URN recognition ( as above but with the option to advertise a QR code, logo, packaging label or URN to be scanned via the POS/Packaging or print media)
Augmented Reality: scan a logo and trigger some type of immersive AR, video, or game experience
The options for web entry mechanics
Simple web entry ( click on age gate, enter test of skill or unique code, enter name and address, view terms and conditions)
Web entry and image detection ( as above but with added receipt validation for ‘link to purchase’ promotions)
SMS and web entry ( as above but text in via POS / Media to receive a web link to enter)
QR code or logo or URN recognition ( as above but with the option to advertise a QR code, logo, packaging label or URN to be scanned via the POS/Packaging or print media)
Augmented Reality: scan a logo and trigger some type of immersive AR, video, or game experience

Our work

We offer our clients a full service for all web entry mechanics from concept generation, to site build design and testing plus back end support. All web entry mechanics are deployed via our secure MPOP platform where clients can view all entries, stats and notify/view winners.

Our Services

Ideas, Design & Strategy: We will design your promotion microsite and ensure it's developed to the highest UX standards.
Back end systems: We provide all of the ‘back end’ database systems to securely launch and manage all website data and business logic for your web entry promotion.
Reporting: You will be able to view all of your web entry campaign statistics within our secure MPOP platform login.
Global service: We provide a global service for the delivery of Web Entry, microsite, mechanics.
Rewards: We will ensure that your shoppers, consumers or employees are incentivised to enter your web promotion and that the shopper/consumer journey is easy to use.
We provide all services for 'WEB AR' logo recognition, QR code integration, object mapping and 3-D visualization.